WARSAW (Reuters) – Amazon on Tuesday launched its Amazon Prime service providing free supply and video streaming in Poland, sending shares in rival Polish e-commerce platform Allegro decrease.
Amazon’s Polish website https://www.reuters.com/article/us-amazon-poland-idUSKBN2AU0W9 went dwell in March, considerably intensifying competitors in Poland’s booming e-commerce sector.
“We’re more than happy with the way in which Polish clients accepted the Amazon.pl service launched at first of this 12 months,” Mourad Taoufiki, CEO of Amazon.pl, stated in an announcement.
Amazon stated it’s pricing its Prime service at 49 zlotys ($12.35) per 12 months.
Shares in Allegro, whose Good! service additionally prices 49 zlotys per 12 months and provides free supply on orders of greater than 40 zlotys, had been down 3.7% at 0805 GMT.
mBank analyst Pawel Szpigiel stated Amazon’s announcement was as a shock, coming only a few months after the corporate’s launch in Poland.
“It… appears that Amazon’s urge for food for the Polish market is huge,” he stated.
Allegro didn’t instantly reply to a request for remark.
($1 = 3.9674 zlotys)
(Reporting by Anna Banacka, Alan Charlish and Pawel Florkiewicz; Modifying by Kirsten Donovan)